Zodiac Perfume Box
This gable box design was a particularly fun project. It involved creating a brand for ZODIAC Perfume by Carson & Cole, and a coordinating gable box design for this fragrance set. I really wanted to feature the beautiful bottle in the design and created the color palette from that photograph. I created a shiny 3D logo for the primary packaging logo, and a secondary variation for branding and merchandise. As with all of the projects in my portfolio, I wrote all of the copy in this design.
While the mockups below do not show the entire design, keep scrolling for the complete composite design photo.

Zodiac Perfume brand guide including logo and logo variations, typography, color palette and brand elements.
The brand
Unlock the mockup above, this was the complete composite layout, which shows the entire design, including the top of the box. A lot of detail went into this design and it is one I am really proud of!
Full Composite Layout
My process always begins with research and for this fragrance brand, I put a lot of time into that. This photo shows my final hand drawn design, which helped me focus in on the typographic elements I wanted to include. At this point, my vision really started to come together.